Thalo at FlNl 2025 Angola: Africa Has Great Market Potential
Time : Jul 25, 2025

On July 4, 2025, Linyi Thalo Fragrance Home Technology Co., Ltd. made its debut at the 2025 Angola National Real Estate Forum & International Commodities Expo (FINI 2025) held at Haishan Trade City in Luanda, Angola. This marks the company’s strategic step into the African market, showcasing its premium fragrance and lifestyle products to a global audience.


Exhibitions and collaborations

Exhibitions and collaborations


Invited to participate in the expo, Mr. Zheng Huanguo, General Manager of Thalo, led the team to present the brand’s signature line of fragrance products, which embody the concept of "elegance + quality of life." The booth attracted significant attention from local Angolan influencers, trade partners, and Chinese business communities based in Angola, with multiple preliminary cooperation intentions successfully reached.


Exhibitions and collaborations


Reflecting on the market potential, Mr. Zheng noted, "As Africa’s third-largest economy, Angola has long relied on its oil industry, but recent government-driven diversification reforms have spurred remarkable growth in non-oil sectors. This shift has significantly boosted local consumption power. While challenges such as distinct consumption stratification, high logistics costs, and underdeveloped payment systems exist, they also signal abundant opportunities."


He emphasized that niche markets for non-essential goods like fragrances are concentrated in Luanda, the capital, which, leveraging its port advantages, can serve as a hub to radiate to neighboring countries. "Thalo boasts a diverse product portfolio and strong original design capabilities," Mr. Zheng added. "We are confident in developing fragrance products tailored to African consumers’ preferences, ensuring long-term success in this emerging market."


Exhibitions and collaborations


Following the expo, Mr. Zheng paid a friendly visit to the Chinese Chamber of Commerce in Angola, fostering deeper ties with local Chinese business networks to lay a solid foundation for future collaboration.


Exhibitions and collaborations


Thalo’s participation in FINI 2025 underscores its commitment to global expansion, with Angola and the broader African region emerging as key focus areas for the brand’s international growth strategy.

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